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Discover how top streamers like Valkyrae, Ludwig and Pokimane have successfully expanded their influence into business ventures.
The streaming and gaming industries have come far in terms of popularity, and the creators in the respective industries have had unmatched influence. With this influence, the streamers have opportunities to sell a product or a service to their millions of fans. Some of the creators have capitalized on this concept and have built successful businesses which garner massive popularity.
The streamers mentioned in the list have made it in the streaming industry and have had massive success in entrepreneurship as well. From snacks and merchandise to creator management agencies, they have expanded their influence worldwide. We take a closer look at five popular streamers who are not only influential but also have carved their way into the business industry.
Top Streamers Who Own Businesses
1) Pokimane
Imane Anys, better known as Pokimane, has made waves not just as a streamer but also as an entrepreneur. While her career started with gaming and content creation, she’s since branched out into business with several impressive ventures. Anys not only owns her own merchandise business with Cloak but also co-owns Myna Snacks.
The brand offers a variety of snacks like cookies and crackers, that align with Pokimane’s interests and her focus on promoting health-conscious, flavorful alternatives. Imane also started her talent management agency known as RTS in 2021.
it's finally here!! 🥹 introducing my new company: myna snacks!
— pokimane (@pokimanelol) November 13, 2023
i could never find the perfect healthy snack that tasted good, so i made one for us! the midnight mini cookies are made w/ real, non-gmo ingredients + added vitamin D ☀️
🍪 treat yourself @ https://t.co/ynfgtAkl22 pic.twitter.com/2nXjF64ynr
2) Mizkif
Matthew Rinaudo, popularly known as Mizkif, has had success in his various businesses. Initially garnering attention for his variety and gameplay streams, Mizkif is one of Twitch’s successful streamers. He has co-founded and owns many businesses like OTK, Starforge Systems, Mythic Talent, Mad Mushroom, and his most recent venture, The Iron Forge gym. Despite several controversies, Mizkif’s businesses have seen massive success and are staples to his presence in the industry.
I BOUGHT A GYM!!
— Mizkif (@REALMizkif) January 7, 2024
After 2 years @Knutspild and my dream is finally coming true of us opening our own gym in Texas!
A tour is on YouTube!! it’s HUGE! pic.twitter.com/UETFOgK6Ha
3) Valkyrae
One of the most well-known and important streamers in the business is Valkyrae, whose name is Rachel Hofstetter. Her impact extends beyond the gaming and streaming sectors to the business sector as well. Nadeshot formed the 100 Thieves organization, which Valkyrae co-owns. Rae also produces high-quality clothing with her merchandising brand.
The streamer recently ventured into the media business by launching her own media company called ‘Hihi Studios’ which will produce anime, graphic novels, and other animated media content.
hihi!!! so excited to finally announce the launch of my media company @hihistudios !! My love for animation has only grown and now excited to be able to be involved in creating entertainment across tv, film, and other mediums! Stay tuned 🙂 pic.twitter.com/WHTn7oRQH6
— RAE (@Valkyrae) September 27, 2024
4) MoistCr1TiKaL
Another influential name in the list, MoistCr1TiKaL or Charles White Jr. has made his name in streaming and the entrepreneurship business with multiple ventures. Charlie founded the multi-media company, Human Media Group with his friend Matt Phillips. White announced his esports team, Moist Esports, which is active in several competitive games. Starforge Systems was announced in 2022, which MoistCr1TiKaL co-owns with OTK, Jschlatt and CaseOh.
OTK and MoistCr1TiKaL have announced a joint venture, launching their very own PC building company known as Starforge Systems pic.twitter.com/hac220IOla
— Jake Lucky (@JakeSucky) August 8, 2022
5) Ludwig
Ludwig Ahgren is considered one of the most creative and influential streamers in the streaming industry. However, his presence is not only limited to streaming as he has ventured into the entrepreneurship side as well. Offbrand, Mogul Moves, Swipe, and Moist Esports are only a few ventures that Ludwig has delved into.
His businesses have had massive engagement and have had unmatched success. His merchandise line is a fan favorite and has gotten overwhelming support.
Ludwig has officially launched his own creative agency "Offbrand" in order to help creators put on, produce, and fund their own events 👀
— Jake Lucky (@JakeSucky) September 27, 2022
His first client will be xQc with a new show coming called Juiced pic.twitter.com/hUDPINAn2F
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