Logan Paul spoke about liking the likes of KSI and Dana White despite his brother Jake Paul having beef with them.

WWE star Logan Paul has opened up about a rather complex side of his private life. The YouTuber spoke about being friends or business partners with individuals who aren’t on the best of terms with his brother, Jake Paul. For instance, Logan has not only become a good friend of UK YouTuber JJ “KSI” but also his business partner (the two co-own Prime Hydration and Lunchly). Those who have followed the space will be quite aware that Jake has an ongoing beef with the UK YouTuber.
Another person that Logan Paul expressed his liking towards is Dana White, CEO of UFC (Ultimate Fighting Championship). Jake has also had a back-and-forth with him. Speaking about the situation during a recent ImPaulsive episode, Logan said:
“It’s kinda tricky, and it’s been a rift in our (with Jake Paul) relationship. We’re brothers, love him to death, would die for this kid but we also have our own separate paths, interests, friendships. As an example, I love Dana White in the UFC. I always have since we were 10. Couple of years ago, Jake starts burning that bridge.”
He also shared his view on his friendship with KSI:
“I had a whole beef with KSI, we settled it. It turns out we like each other, but am I supposed to not like him just cause my brother doesn’t?”
Logan Paul addresses Jake Paul’s beef with KSI & Dana White pic.twitter.com/lEApdyu7Q3
— IMPAULSIVE (@impaulsive) March 25, 2025
How Did Logan Paul Become Friends With the Sidemen Member?
YouTube fans will remember the feud between Sidemen member and UK YouTuber KSI and Logan Paul back in 2018 and 2019. During this time, the two faced off in two boxing matches—the first ended in a draw, while JJ emerged victorious in the second.
For a year and a half, the two clashed both online and in the ring. Their first moment of friendship came after their 2019 match when they embraced in front of the crowd.
However, their friendship truly blossomed in 2021 when they began collaborating. By then, Logan had even appeared in a Sidemen Sunday (weekly videos released by UK YouTube group Sidemen) video. In 2022, the two took their partnership to the next level by launching their hydration drink brand, Prime.
KSI reacts to Jake Paul banning Logan Paul from bringing Prime to his event 😬 pic.twitter.com/m2xxGqLp7X
— Happy Punch (@HappyPunch) August 11, 2023
Their business ventures didn’t stop there. In September 2024, alongside YouTube star Jimmy “MrBeast,” Logan Paul and KSI launched a ready-to-eat meal box called Lunchly. However, the release was met with controversy at the time due to health-related concerns for children.
KSI has also appeared on Logan’s ImPaulsive podcast multiple times, making him the most frequent guest after Jake Paul. Recently, Logan participated in the Sidemen Charity Match 2025, where he scored a goal for his team, Sidemen FC.
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