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Internet users are going after TikToker Vexbolts with a campaign dubbed “Mass Vexbolts Unfollowing,” which commences on December 31, 2024.
The “Mass Vexbolts Unfollowing” trend on TikTok is a trolling campaign against TikToker Vexbolts. The campaign started in December 2024 and caused a surge in Vexbolts’ follower count. Many users are following Vexbolts just to unfollow him on December 31, 2024.
Many TikTokers are promoting the campaign on their accounts and are gaining millions of views. Internet users are unsure how the trolling campaign started, but it has gone viral. Vexbolts made a recent TikTok asking Twitch streamer Kai Cenat to save him from the mass unfollowing.
On December 25, 2024, Vexbolts made a post celebrating two million followers. Four days later, on December 29, 2024, his account crossed 6.5 million followers. During Darren Jason Watkins Jr., aka iShowSpeed, and Kai Cenat’s recent Fortnite OG Marathon livestream, Speed revealed that he is participating in the campaign.
Who Is Vexbolts?
Vexbolts first started posting on TikTok in 2021. He used to post Fortnite videos on the platform but did not have a large following. An audio snippet of him saying, “Let him cook. Let him cook now,” in a Fortnite TikTok went viral, and other TikTokers used the audio for their viral posts.
Readers should note that the trend is unrelated to another “Hollup…let him cook” meme that originated from TikTok user Slump, which is used a lot more commonly on social media. After Vexbolts’ post went viral, he diversified from Fortnite content. The TikToker started making “ragebait” videos where he would react to popular memes with his voiceovers.
Vex was unable to replicate the success of the “let him cook” TikTok, and internet users then accused him of “dragging a meme.” The term refers to keeping a meme alive long after its popularity dies out.
How Did the Mass Vexbolts Unfollowing Trend Originate?
Internet users are unable to pinpoint who started the trend. However, the earliest posts about the Mass Vexbolts Unfollowing trend date back to December 25, 2024. TikTok user “unemployedcrashout” has the most popular post on the day, with over 530,000 views.
TikToker Vexbolts has gained nearly 5 Million Followers since the start of the viral movement called “Mass Vexbolts Unfollowing” which was supposed to happen on December 31st 😭 pic.twitter.com/a1908seLo1
— ryan 🤿 (@scubaryan_) December 29, 2024
Vexbolts had 1.5 million followers on December 23, 2024, and he currently has over 6.5 million followers. Internet users will know if the troll campaign is a success once the new year kicks in. Some content creators like Rani “Stable Ronaldo” Netz and Jason “jastontheween” Nguyen urged their followers on TikTok to resist the campaign.
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